Bright Coffee

Packaging & Branding

Bright is a organic coffee roaster based out of Seattle,WA, set on providing a sweet pick me up. Coffee doesn’t always have to be dark and bitter; Bright strives to offer a fun alternative to the daily brew. Featuring three bold flavors that are sure to please, strawberry shortcake, maple doughnut, and blueberry cheesecake.

A fictional coffee brand I created to test my skills in building out patterns and designing packaging for a variety of products.

Bright makes use of a striking triadic color scheme paired with a familiar coffee packaging style. That way they are eye catching from a grocery store shelf and give the electric feel that Bright aims to capture

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